Lead Qualification Framework

Build a lead qualification framework.

What we sell: {{describe}}
ICP: {{firmographics}}
Average deal size: {{approximate}}
Sales cycle: {{length}}
Disqualifiers: {{leads_we_should_never_pursue}}

Please create:
1. A scoring rubric adapted from BANT for our business
2. 5-7 discovery questions that reveal qualification signals
3. What a 1, 3, and 5 score looks like for each dimension
4. Definition of MQL vs SQL for our business
5. Handoff criteria: at what score does a lead move to sales?

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