Marketing Ops Stack Audit

$18

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Why this works

Quantifying tool overlap and underutilization creates ROI case for consolidation. Integration mapping reveals hidden costs (manual data work). Cost per person normalizes spend across company size.

Risks & review

Tool switching costs (data migration, retraining, productivity dips) often outweigh savings. Best tool is best for your workflow; generic recommendations don't account for unique processes. Integration improvements often require technical resources you may not have.