Internal Communications & Employee Engagement

Our {{client}}] wants to improve internal communications and keep employees informed about {{major_change_initiative}}]. Create an internal comms plan.

Include: (1) Current state – how are employees informed today? What's working? What's not? (2) Objectives – what do we want employees to know and do? (3) Key messages – what's the core story? (4) Channel strategy – how do you reach employees? All-hands? Email? Intranet? Manager cascade? (5) Two-way dialogue – how do you solicit feedback? Address concerns? (6) Measurement – how do you assess understanding?

Include all-hands agenda, manager talking points, and employee survey. Ensure understanding.

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Why this works

Engaged employees are more productive. Internal comms is often overlooked.

Risks & review

Overcommunicating leads to fatigue. Focus on what's most important.